Social Media Marketing

Course Overview

Discover the effective strategies behind successful social media marketing with this online course. This programme provides a comprehensive introduction to managing and growing your presence across major social media platforms.

You will learn how to create engaging content, build brand awareness, and connect with your target audience on platforms such as Facebook, Instagram, Twitter, YouTube, Pinterest, and LinkedIn.

The course also covers advanced techniques including split testing and funnel building, helping you optimise campaigns and drive measurable business results.

What You Will Learn

Understand how to build and grow an effective social media presence
Learn best practices for social media marketing across platforms
Develop strategies for marketing on Facebook, Instagram, Twitter, and YouTube
Understand how professionals create and manage high-performing campaigns
Apply techniques such as split testing and funnel building for better results

Course Modules

Module	Title
Module 1	Social Media Marketing Basics for Facebook, Instagram, Twitter and YouTube
Module 2	Pinterest Marketing
Module 3	LinkedIn Marketing
Module 4	Funnel Building For Profits

Knowledge & Skills You Will Gain

Social Media Marketing Strategy
Content Creation & Branding
Audience Engagement
Campaign Optimisation
Funnel Building & Conversion Strategies

Course Features

100% Free Online Course
Self-paced learning
Beginner-friendly content
Practical, platform-based training